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Branding and Marketing Strategies for Self-Help Coaches

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How Naturopathic Doctor, Laura Nurse Went From 1 Client/Day To A Full Practice

Not long ago, Dr. Laura Nurse would sit in her office for 8 hours and sometime see just one client, on a good day. As a new Naturopathic Doctor, she was doing everything she knew to market herself yet she just couldn’t figure out why people weren’t running in to see her.  

What Laura didn’t realize at the time, was that she didn’t know the ‘business’ side of her business yet. She knew how to be a great Doctor, but was still unknown to the skills of how to be a great entrepreneur and marketer. 

Laura and I met in April 2013 and we got to work. In just 15 months, Laura has achieved: 

  • Building her practice to full time capacity;
  • Moving into Phase 2 of growth (hiring help and expanding);
  • A fantastic reputation in her community as a leader in health for women;
  • Creating a beautiful online brand and presence;
  • Feeling personally happy and no longer stressed out over wondering where her next client is going to come from;
  • Feeling confident in the business side of her business!

In this interview you are going to discover...

How Naturopathic Doctor , Laura Nurse Went From 1 Client Day To A Full Practice

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Written by Jennifer Trask, Laura Nurse at 10:07

This IS The Best Marketing Tactic for Coaches in 2015

As I reflect back on 2014 I am in awe of how things turned out. It’s been a pretty incredible year. This year I realized my biggest dream of becoming location independent. Living for six months in South America (three months each in Ecuador and Peru), laptop in hand, was incredible. Opening up new markets in the US, Europe and Australia was inspiring and creating and launching my online signature group coaching program, Mindset & Marketing Mastery was scary, fun and totally awesome. 

When I look back at what helped create this success, there are a few things that stand out. But today, I wanted to talk about the one marketing tactic that worked the best. It wasn’t Facebook ads, webinars or even blogging. 

It was...

 This IS The Best Marketing Tactic For Coaches In 2015 Www .jennifer -trask .combest

 

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Written by Jennifer Trask at 13:37

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3 Steps I Took To Turn My Coaching Business From Part Time To Full time

When I decided that I wanted to be a full time coach helping self-coaches grow their business so they can change the world with their gifts, I knew a few things had to change. Before that decision I was running my business more like it was a hobby than an actual business. In fact, some of the clients that I had were getting better results in their businesses than I was, because I wasn’t 100% committed yet!

This time however, enough was enough and I wanted real results that translated into making a great income and had me being 100% location-independent. 

To make that happen I did the following 3 things differently:

3 Steps I Took To Turn My Coaching Business From Part Time To Full Time 

 

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Written by Jennifer Trask at 13:56

How This Company Immediately Differentiated Themselves With A Few Tweets, A Smile & A Dash Of Awesomeness

Something happened to me just yesterday that stopped me in my tracks. I received over-the-top customer service that blew my mind. 

Here’s what happened: 

I have been doing some research on the best microphones to get for my business as I will be doing a lot more video production for my upcoming course and new marketing. Being in marketing I knew what blogs to check.

Given that Kajabi is a membership site platform that is highly video based, I thought for sure that I would find the info I needed on their blog. I couldn’t find anything so I figured I would send them a tweet: 

Kajabi Twitter 1

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Written by Jennifer Trask at 16:08

6 Big Marketing Lessons In 6 Years Of Entrepreneurship

This month marks my 6th year as an entrepreneur (how did that happen?). Over the last 6 years I’ve had one business fail (big time), one that evened out and one that made it (it’s this one in case you were wondering). 

According to many of the successful entrepreneurs I know, I’m right on track. All of them have had failures before they hit the jackpot. When I realized that it’s been 6 years since my first home based business, I couldn’t help but reflect on what I’ve learned over the years. It’s been so much. Deciding to venture out into the unknown land of entrepreneurship has been one of the best blessings of my life. It’s helped shape me in ways I didn’t know it would. I’ve learned about things I never knew existed (who knew what a split test was or shadow work?) and I’ve become a braver, bolder and smarter version of myself. 

This week, I want to share with you 6 Big Marketing Lessons I’ve Learned In 6 Years Of Entrepreneurship. Marketing itself is a big topic but there are some fundamentals that will stand the test of time. 

 

6 Big Marketing Lessons In 6 Years Of Entrepreneurship With Jennifer Trask

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Written by Jennifer Trask at 10:34