Thursday January 8, 2015
Not long ago, Dr. Laura Nurse would sit in her office for 8 hours and sometime see just one client, on a good day. As a new Naturopathic Doctor, she was doing everything she knew to market herself yet she just couldn’t figure out why people weren’t running in to see her.
What Laura didn’t realize at the time, was that she didn’t know the ‘business’ side of her business yet. She knew how to be a great Doctor, but was still unknown to the skills of how to be a great entrepreneur and marketer.
Laura and I met in April 2013 and we got to work. In just 15 months, Laura has achieved:
- Building her practice to full time capacity;
- Moving into Phase 2 of growth (hiring help and expanding);
- A fantastic reputation in her community as a leader in health for women;
- Creating a beautiful online brand and presence;
- Feeling personally happy and no longer stressed out over wondering where her next client is going to come from;
- Feeling confident in the business side of her business!
In this interview you are going to discover...
How This Company Immediately Differentiated Themselves With A Few Tweets, A Smile & A Dash Of Awesomeness
Wednesday September 24, 2014
Something happened to me just yesterday that stopped me in my tracks. I received over-the-top customer service that blew my mind.
Here’s what happened:
I have been doing some research on the best microphones to get for my business as I will be doing a lot more video production for my upcoming course and new marketing. Being in marketing I knew what blogs to check.
Given that Kajabi is a membership site platform that is highly video based, I thought for sure that I would find the info I needed on their blog. I couldn’t find anything so I figured I would send them a tweet:
Wednesday June 4, 2014
An interesting topic has been spurring among self-help coaches lately. I have had many of these conversations with my clients and colleagues, especially the female ones.
***Fair warning, offensive language to some is en route in this post.
You have been warned.***
If you find that you are constantly all over the place and have a schedule that would make someones head spin, it is time to talk about...
Thursday March 27, 2014
Have you ever been to a networking event and felt like it was a waste of time? That perhaps you don’t really know what you are doing and that your time could have been better spent staying home and working on your new program (or maybe even going to the gym or to coffee with the girls)?
When you are first starting out, networking can be a bit overwhelming and seem a little bit like a maze of ‘what if’s’ and ‘should I’s?’. If that is the case for you, make sure you check out the Magic of Marketing Episode, How To Network Without Feeling Like I Am Using People. This video will help you get the ‘kinks’ out of networking and give you some practical tips on how to make it fun, interactive and useful for your business.
That blog post received a lot of feedback and comments so I wanted to do another post on what happens after the networking. You just spent a lot of your time and maybe money to be at this event, so now let’s make sure you maximize it.
Here are 3 Killer Marketing Strategies To Do AFTER The Networking Is Over…
Thursday June 20, 2013
Every entrepreneur needs to do it, especially when you are just starting out. No one knows who you are and you have a business that is ready to serve.
There is just one problem: you feel as though you are being fake and that you are going to networking events to just 'use' people to grow your business.
If you've ever felt this way, you are not alone. We all have felt that way at one time or another. But the truth is, people do business with people. More specifically, they do business with people they like, know and trust. So, networking is necessary. The question then remains: how can I network without feeling as though I am using people?